Google Updates AdWords to allow website targeting by Ad
Google has enhanced AdWords to allow more targeted network ads by allowing advertisers the option to target ads on a specific website. This is significant in that as an advertiser I know that my content network ads are going to websites that I specify. As a content publisher I can send my advertisers to Google to have then use adwords to target my website. This is a win win and a feature that we asked Google to include in adwords over a year ago.
From Google:
“Our advertisers have asked for the option to target specific sites in our content network, and to reach prospects with compelling ad formats at different points in the purchasing cycle. Users have told us they are tired of seeing the same banner ads everything they visit their favorite sites. We listened and now we would like to give you a sneak peak at the new features we will be releasing for the AdWords platform. ”
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January 6th, 2006 at 4:01 am
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I was looking at your blog post
about search .
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Free Search Engine Submission Service.
July 8th, 2006 at 2:55 pm
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about google adwords .
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